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About us

Enhance Your Shopping

Our clothing is designed to make you feel confident and stylish. From casual wear to formal attire, we have everything you need to elevate your wardrobe.

Start with the customer – find out what they need and give it to them.

Find Out More

Discover New Styles

Our clothing is designed to make you feel confident and stylish. From casual wear to formal attire, we have everything you need to elevate your wardrobe.

Start with the customer – find out what they need and give it to them.

Find Out More

Everything is designed.
Few things are designed well.

Meet our team

Dedicated fashion experts driving our success

Vihaan Shah

Chief Executive Officer

Founder, owner, creator and  chief designer, Vihaan is the creative force behind the company. He loves to keep her hands full by participating in the design of the clothing, marketing, and customer experience strategies.

Pratik shah

Chief Commercial Officer

Pratik Shah, Chief Commercial Officer, is poised to make a significant impact in the fashion industry despite being a newcomer to the field. With a robust background in business strategy and a keen eye for market trends, Pratik brings a fresh perspective to the table. His enthusiasm for innovation and commitment to understanding consumer needs position him well to navigate the dynamic landscape of fashion. Eager to embrace the challenges that come with this fast-paced industry, Pratik is determined to leverage his skills to drive growth and foster brand loyalty, ensuring that the company not only meets but exceeds the expectations of its clientele.

Ami Shah

Chief Style Officer

Ami Shah, the  Chief Style Officer, is making waves in the fashion industry with her innovative approach to style and design. With a keen eye for emerging trends and a passion for sustainability, Ami is redefining what it means to be a leader in fashion. Her unique blend of creativity and strategic thinking allows her to seamlessly integrate cutting-edge technology with timeless aesthetics, ensuring that her brand remains at the forefront of the industry. As she embarks on this exciting journey, Ami is committed to fostering a culture of inclusivity and collaboration, inspiring her team to push boundaries and explore new horizons in style.